About Us

Mission Statement

Women in the Channel connects female leaders in the telecom and IT channels for the purpose of collaborating to grow our businesses, support each other as women and mentor each other.

A Nonprofit Supporting Women Who Are in Revenue Generating Roles in the Sales Channel of the Telecommunications Industry.

We are a grassroots organization made up of women who are in leadership, ownership and revenue generating roles in the alternate sales channel sector of the telecommunications industry. Month after month, we are responsible for generating sales for our companies and creating wealth for our families.

Many of us are wives and mothers and sisters, all of us are daughters and a high percentage of us are the main breadwinners in our families. We come together in this group because in an industry that is growing, expanding and changing the number of women at our level is shrinking.

We come together because women throughout the ages have been masters at collaboration, at communicating – both listening and speaking out, at gathering resources and at executing change while in constant motion. We come together because we love the life we have built for ourselves and our families in our respective careers and we want to share that with young women, showing them the possibilities and the opportunities to make it even better for the next generation of Women in the Channel.

If you identify, we invite you to join us in making a difference… For your business, for yourself and for the future.

Collaboration Through Identity and Relationships

In November 2014 Peter Radizeski spoke with WiC co-founder, Nancy Ridge, and WiC Board member, Bita Milanian on Women in the Channel’s growth. With elections, more events, and awards, the organization is having notable success among its members! Click here to listen to the podcast.

The emergence of outsourcing as a leading business strategy means businesses more than ever are looking to trusted advisors to help them sort out what IT needs they can meet in-house vs. outsource and women are excellent at listening and gathering resources to answer those questions. As our industry shifts to true convergence utilizing multiple providers crossing the old traditional network vs. hardware vs. software lines, women are uniquely positioned to use our collaborative instincts to discover and implement the new changes. Taking a leadership role in pioneering these solutions will help women advance their own businesses or be recognized for advancement within the corporate structure.

Support For Each Other As Women

Many women are juggling work and home duties more than ever. Our members speak of being the main breadwinner in their families, many are single mothers, others are taking care of elderly parents, the majority has kids to raise. One thing we all agree on, we tend to put ourselves last on the list for rest, nurture and anything else. Yet, we love the many hats we wear and see opportunities as never before. In order to take advantage of these opportunities, we will need to support each other…asking for help and sharing what works and what doesn’t.